Style it your way. Set the trends.
The Stockholm woman is effortlessly stylish – she can wear anything and make it look chic. For her, comfort is not the opposite of trendy and cool. She looks luminous with radiant skin, but never tries too hard, because she knows style is not only how you look, it’s an attitude. It’s how you wear it, and she wears it like she owns it. She’s comfortable in her own skin and it shows. She’s a TRENDSETTER – that’s THE ONE Stockholm Way.
Get the TRENDSETTER look
It’s all about luminous skin. One thing that all the stylish “it girls” have in common is that they never look like they try too hard – from the fresh-faced off-duty models to the chic fashion crowd, it can almost look like they barely wear make-up at all. But of course they do, no one really ever wakes up like this! So, what’s their secret? Highlighter. Cream textures work best if you want it to look natural – apply to the tops of cheekbones (and anywhere the light hits), using the warmth from your fingertips to blend the edges for that lit-from-within feel. Pair the look with an eyeliner to give it a stylish edge.
The only rule of make-up: you set the rules.
Wear it like you own it.
Whatever you want in life, go for it.
You’re THE ONE. Lead the way.