Exfoliation is one of those important steps in the skin care routine that many tend to skip, not perform often enough or worse, overdo. If you’ve been hesitant to incorporate exfoliation back into your routine, either due to sensitive skin or painful memories of over-exfoliation that left you with uncomfortable skin, then it’s time to start afresh. When you exfoliate properly and on a regular basis (but not too often), you’ll be pleasantly surprised at the many benefits of exfoliation – from improved texture and glow, to clearer skin and preventing premature skin ageing.
The new Optimals Exfoliating Face Scrub is a face scrub for all skin types, that’s designed to thoroughly exfoliate the skin, keeping it smooth and soft. It’s formulated by skin nutritionist experts and developed with potent, natural skin nutrients from plants native to Sweden, such as fruit acids from Apple, antioxidants from Rowan berries, lactic acid, and natural-origin almond shell granules. The effective deep-cleansing scrub works to deeply cleanse, exfoliate, and refine the skin – to help reveal a radiant, healthy-looking complexion, and skin that feels soft and luxuriously smooth. All skin types. Rich sandy cream texture.
Apples are known for their high antioxidant potential, helping to prevent oxidative stress to help reveal smooth, radiant skin. The apple’s natural fruit acids help the skin to rejuvenate and naturally exfoliate, which also helps to leave skin feeling smooth.
Rowan berries have been shown to contain a significant number of antioxidants, as well as a bounty of skin-friendly components, including sugars, amino acids, and exfoliating acids. The acids naturally present in the berry help to exfoliate the skin, which can help to minimise pores and refine skin texture. As Rowan berries contain vitamin C, they also help to reveal a refined, radiant complexion.
Lactic acid is an alpha hydroxy acid (AHA). These naturally occurring acids help to promote the exfoliation process, and work by removing dry, dead skin cells at the surface of the skin to allow for the generation of fresh, new skin cells which appear at the surface. The exfoliating and cell renewing properties of lactic acid help to refine skin texture and thereby reduce the appearance of imperfections, such as blemishes an uneven skin tone – which in turn helps to restore radiance to the complexion.
The natural-origin almond shell granules in the Optimals Exfoliating Face Scrub work to physically remove dirt, oil and make-up, as well as helping to remove dead skin cells from the surface. This helps reveal a more radiant complexion. Physical exfoliation also serves to to boost the skin’s normal rate of cell renewal, which can aid in the skin’s ability to retain moisture, further helping to promote smooth, soft, healthy-looking skin.
Apply to wet face, making sure to avoid eye and lip area. Massage gently and rinse off with warm water. Recommended use is maximum 1-2 times per week, whenever needed as a compliment to your regular skin care routine.