The Golden Girl

In 1967 Robert and Jonas af Jochnick started Oriflame. The same year a young woman started her journey as a Consultant. Now, 50 years later, Anne-Maj Östlund is still active and part of the exclusive Golden Girls club. This is her story!

WHEN DID YOU JOIN ORIFLAME?
I joined Oriflame at the start 50 years ago, with my mom and my little sister. Then, due to personal circumstances, I took a break. But in 1986 I started again on my own accord, as I could never really let go of Oriflame. I also had two teenage daughters at the time, and I wanted them to think that I was hip. However, we didn’t have a lot of money.

 

I was good at selling and recruiting, so I became a Regional Manager that same year. I still work with Oriflame, and so does my oldest daughter.

WHAT’S YOUR BEST MEMORY FROM ALL THESE YEARS?
All the trips I’ve been on! But my favourite memory is the trip I joined for Oriflame’s 25th anniversary – what an incredible event! I’ve experienced such happiness, but also the opportunity to help others to succeed and find happiness!

"I’ve experienced such happiness, but also the opportunity to help others to succeed and find happiness!"

WHAT HAS WORKING WITH ORIFLAME MEANT TO YOU?
I’ve grown immensely, and become tougher and braver. I used to be a very shy girl, who had problems believing in herself. Oriflame has also given me the opportunity to make money, which has been crucial since I started with next to nothing.

WHAT PRODUCTS CAN YOU STILL NOT LIVE WITHOUT?
Tender Care Protecting Balm is number one for me. It’s been around all these years and is a true multi-purpose product with tons of uses. Previously, I used skin care products from the Royal Velvet and Time Reversing ranges, but now I use the NovAge Ultimate Lift series.

SHARE YOUR BEST TIP FOR NEW CONSULTANTS!
There are so many opportunities! Make sure you have a clear plan and set clear goals. It’s also important to keep personal contact with people. Since I’ve got the challenge of long distances, I call people and tell them how amazing Oriflame is. Good occasions to make calls is to congratulate people on their birthdays. Wish them good luck and be someone they can depend on!


Tekst af: Billeder af: Emilie Johansen