DEEP CLEANSE
If you’re using a cleansing device, then start by moistening the brush head and applying cleanser to it. Turn your cleansing device onto your preferred setting and use circular motions to massage your skin, spending around 20 seconds on your forehead area, 10 seconds on each cheek and 20 seconds around your jawline. Use circular motions to push your cleanser deeper into your skin and to gently exfoliate your face. You can press slightly harder on your T-zone, but be sure to avoid your eyes all together! Rinse off your cleanser before toning.
TONER
The second step after cleansing is applying a toner, you’ll want to do this straight after cleansing for maximum efficacy. Avoid toners with alcohol that can irritate the skin causing dryness or blemishes, but by no means miss this step out! Apply toner to a cotton pad and sweep it over your skin, steering clear of your eye area. Leave it to absorb before proceeding with your next product.
EYE CREAM
The fragile skin beneath your eyes requires that you apply your eye cream gently. Dab your cream onto your orbital bones – the skin between your cheekbone and under-eye area - and gently tap the product into your skin with your ring finger. Whatever you do, don’t pull or rub this area, as this will only damage your skin. Steer clear of your lash line area, as you don’t want to irritate your eyes. If you have a roller ball product, then roll it across your under eye area in an inward movement, starting at your outer cheekbone and rolling to the base of your nose.
Apply a pea-sized amount of serum to your fingertips and press in to your face to boost circulation and set the product. When you apply serum to your neck, glide it onto your skin in an upward motion – you don’t want to drag your skin down. Because of serum’s watery consistency apply it after cleansing and toning, but before moisturiser. Allow your serum 10 seconds or so to set, before applying SPF or your night cream.
DAY CREAM AND NIGHT CREAM
Make sure you apply your day and night cream evenly, to your face and neck. Refrain from tugging your skin downward. Instead, press the product into your skin via even, upward strokes. Indulge in a daily facial massage, using small circular motions starting at your chin and working along your jawline, up the sides of your mouth to your ear, and from the sides of your nose out to your hairline. Avoid your eye area, leaving your specialised eye cream to target this easily damaged skin.