Hyaluronic acid is a superior moisture binder, attracting and holding up to 1000 times its own weight in water. Naturally found in your skin, Hyaluronic acid cushions, moisturises and protects. It is a component of the skin’s ECM - Extracellular matrix - alongside collagen and elastin, a complex gel-like network surrounding cells that makes skin strong, flexible and resilient.

Sodium hyaluronate is the salt form of Hyaluronic acid. Both are used in skin care and both are very effective moisturisers.